Category Archives: Brand & Marketing

Never Ending Possibilities

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As birthdays, New Years and transitional events such as graduation, job changes, death, marriage, or divorce occur we have choices.

You can either:
a. focus on the negative aspects
b. stir yourself up with worry

or

c. embrace the moment and look for the never ending possibilities and opportunities.

One of the past conferences I presented at had an author who spoke of the possibilities and endless opportunities. When I was listening to this presenter I was awestruck with his passion and love that emanated from his eyes. I felt the power of his words.

Benjamin Zander

We may feel like the world has let us down. If you take a chance and find the possibilities that exist, you will have a happier business and life. Stuff happens and challenges are a part of life, but looking for the possibilities; it is where our internal power muscles will grow and expand.

Often when a New Year approaches it is a great time to take stock of what was accomplished in the past year and what the possibilities are for the next. Those possibilities 9 times out of 10 touch another human being. Staying connected and engaged to influencers and decision makers will speed the potential opportunities along in whatever you decide to pursue.

Social media is an incredible tool, and if used with a well thought plan, can assist in maintaining contact and achieving your goals. The more you give the more you receive. Keep an abundance mentality. Care less about being in control or the perception of losing control. Take more risks. With more risks comes more opportunities, growth and happiness.

I was blessed to achieve a lifelong dream of moving to the beach. I was born and raised on a farm in humble circumstances. I have experienced financial loss and gain, but I knew deep down that achieving this goal of moving to the water was possible, and more importantly, believed to be probable.

I share this with you because I’m a true believer of nothing is impossible. I was raised with this basic principle. I was also raised with a strong work ethic. It has recently occurred to me that as I reach for the next possibility that I should record those goals and dreams that I have achieved. By physically putting pen to paper and reflecting on what I have achieved provides me hope, drive and inspiration on how to achieve the next goals.

You can start on this journey by doing what Benjamin Zander advises, “give yourself an A.” There is no failure – there is only experience. And with that experience comes wisdom. If we have already achieved an “A” then we can be in the moment and engage totally without the pressure or fear of failing.

Lastly, when you experience a challenge or set-back use these two words to turn it around, “how fascinating!”

What possibilities are there for you?

Clothes Impact Your Performance

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Do you want to be more productive? Then evaluate what clothes you wear to work. Watch this tip on how to increase your performance at work.

Be sure to subscribe to our YouTube channel in order to get all the latest tips to energize your image so that you can uncover, realize and accomplish your potential.

Thank you for watching this tip! Sign up for more image and success tips here @ www.LindaHYates.com – Have a wonderful day!

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Linda H. Yates – The Image Energizer is a highly sought Keynote Speaker, Executive Coach and Corporate Trainer. She has produced over 250 educational seminars on helping individuals and businesses uncover, realize and accomplish their goals. Host of The Executive Edge podcast and author of the audio course and workbook 6 Steps to ENERGIZE Your Personal Brand, Linda Yates believes that NOTHING is Impossible!

Adding Value

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stock-appreciation

The term value has several meanings. What we value also varies from person-to-person. Years ago, I worked for a company that taught accountants, attorneys and IRS agents how to perform valuations to determine the worth of a company. Through this experience, I learned the financial value of business and goodwill.

I saw this happen as I worked hard to make a positive impression to thousands of audience members throughout the country. I employed some guiding principles to make a positive impression.

Here are a few of them:
1. Being cheerful to everyone
2. Protecting my energy
3. Doing what I said I would do
4. Staying hydrated
5. Being responsive

Because I was serious about my role and I cared about those I served, my value went up to those I interacted with. People will remember how you made them feel. If you care for others and it shows in your actions your value will increase. In all our personal and professional roles, the more value you give the more successful you will become.

When you buy products or services you have an expectation of value. Your customers also have expectations. The opportunity to grow your business comes from communicating this to your customers. What are some ways you can increase your value today?

You may not own your own company but may be working for someone else. By adding value in your job your social capital will increase. The law of sowing and reaping applies. The more you sow the higher yield you will reap.

Whether it’s financial or social adding value will equal success in the long run. May you win the race!

Mastering Body Language

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Body Language is a fascinating topic. Have you ever noticed that it is fun to watch others, imitate and may I dare say make fun of them? However, when it comes to our own individual body language, we have blinders on what our non-verbals are saying to others. By mastering our own individual body language we are able to uncover our potential.

Little things such as fidgeting, playing with your hair, or slouching are all indicators of how we view our self and what we are communicating to the outside world. The more confident you are the more your body will communicate that feeling to yourself and others. By changing how we hold our bodies we can change how productive and successful we are.

Take the next 15 minutes and observe the following:

1. What are you doing with your legs?
2. Are you slumping in a chair or sitting with your back straight?
3. Look at others around you – notice their posture
4. Notice those whose hands are clasped or touching their neck
5. What about your facial expressions? Do you look pleasant or stern a majority of the time?

Being aware of our body and how we are holding it as we work throughout the day, network at events, or present in a boardroom, will provide a framework on how we can improve our ability to communicate more effectively. Oftentimes our non-verbal language is killing our ability to persuade and influence. Influence is not just for the outside world. Scientists have found that what you do with your body influences your inside mental and emotional world.

By being clear about what your body language is saying to others you will be more equipped to make the changes you need to increase your confidence, obtain higher productivity and achieve a more positive mental framework. Your body language is key to reaching your goals!

The Image Energizer

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A few months ago I was meeting with a colleague of mine while at Starbucks and discussing my quest for clarity with regard to my brand. Pretty comical that I coach and consult on branding and yet would struggle to determine my focused message.

She told me at the meeting that it would come to me. I have to admit I am extremely impatient, just ask my kids! I am the type of person that likes to check off my to-do list and get it done. Thinking and wrestling about what my brand should be was a big undertaking and had tears of frustration that accompanied the process.

Then one morning after tossing idea after idea with my husband, children, advisory team and even siblings, the message crystalized to The Image Energizer. This has been such a big AHA for me. Once it came, it felt right and at the end of the day it doesn’t matter if anyone else approves.

I realize that this journey of clarification is a process and embodies my life’s work, passion and opportunity. I will be sharing more about what this means and how you can benefit in the next few months.

Today, I am really grateful for answers to prayers, the path of challenge and an incredible team that supports. The journey creates the fabric of success and opportunity. What is it that you need clarity on? Reach out and let’s explore together.

Linda’s Tips: How Color Influences Us

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Color has more power than we realize. Color influences the way we feel and how others see us and how we see ourselves. There is an energy that is emitted from the various colors all around us.

Have you ever noticed that when you walk into a room that is painted in a light baby blue tone that it feels cooler than walking into a room that is painted yellow. The energy the color puts off is tangible and used in all the marketing around us.

What are the colors you wearing saying about you? What do you want spoken about you? Color has great power and influence. It can recharge your mind, give you clarity or make your heart beat faster.

Take time to visit your closet and your marketing materials today to gage what the colors that are in your wheelhouse saying to the world.

Thanks for watching Linda’s tips. These tips will assist you in uncovering, realizing and accomplishing your potential. Sign up today for our FREE Newsletter! www.LHYatesconsulting.com

Positivity

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If you want more positivity in your life then you can achieve that goal today by turning off the news! Yes it’s good to be informed, but if you get distracted from achieving your winning edge then avoiding the headlines is your key to success.

I realized this years ago. I was a news junkie. What I began to realize though is it was impacting my attitude and profitability. By turning off the news and focusing on positivity I am able to stay clear in my mind and heart. Light attracts light. Just as avoiding negative individuals paves the way to untapped potential. Positive individuals on the other hand should be your quest.

You always have a choice to seek out positivity or negativity. Think about today how negativity has thwarted your growth. Staying in a winning edge mindset will open your world of possibilities without end.

Try it today – turn off the news and let positivity flow freely into your life!

Post by Linda H. Yates Coaching & Consulting Group.

Thanks for watching Linda’s tips. These tips will assist you in uncovering, realizing and accomplishing your potential. Sign up today for our FREE Newsletter. www.LHYatesconsulting.com

Head Trash

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Head Trash - You can eliminate it!

Head Trash – You can eliminate it!

This past week I was networking with a gentleman that admitted he was nervous to get on stage and present to a group of donors and CEOs of major companies in the area. He mentioned that he wasn’t usually nervous to speak in front of groups that were half the size. As he was speaking I was able to change his state by telling him this was head trash.

What are you allowing in your head? You have more power than you realize in controlling your thoughts and reactions to those thoughts. Here are some keys to make certain you are eliminating head trash:

1. Not buying into negative thinking – when you start thinking that you can’t; turn that thought around to “what if” – what if is a possibility statement. Success could be on the other side of that question. My brother shared a great quote he saw “You Can If You will.”

2. Reflect on a past success – when you begin to doubt, go back into your memory bank to a success you experienced. Think about what was going on in your head and copy those feelings and emotions.

3. Take the anxiety and turn it into excitement – rather than stamping out the fear use it to power through the head trash.

We are capable of more than we realize. Just as an athlete trains to make a touchdown or win a race, it all starts in our head. Don’t let head trash stop you from achieving your goals and experiencing opportunities that could move you to the next level. Your winning edge is just a thought away.

How to become a Powerful Public Speaker

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Are you afraid to speak in public? Do you freeze up or get tongue tied when your boss asks you a question? This week’s tip suggests a way to conquer the fear of speaking in public. It is possible to become an excellent, exciting and interesting public speaker. Fear doesn’t have to hold you back. There is a organization that can teach you how to become a powerful public speaker – this organization is most likely right in your neighborhood.

Thanks for watching Linda’s tips. These tips will assist you in uncovering, realizing and accomplishing your potential. Sign up today for our FREE Newsletter. www.lhyatesconsulting.com

Three Business Power Words

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Do you want to attract more clients? Are you a person that others trust? In order to build a sustainable business you need to practice and implement these three crucial words – I’ll Follow Up. Being a person of integrity is what separates the winners from the losers. Thanks for watching Linda’s tips. These tips will assist you in uncovering, realizing and accomplishing your potential. Sign up today for our FREE Newsletter.